Copywriting

Copywriting is the backbone of all marketing communications. Without impactful and
compelling copywriting, you’d have very little chance of success with print and online
advertising, content marketing, social media, direct mail, sales promotions, your website — or anything else for that matter. In my practice as a Marketing Clinician, I diagnose more cases of copywriting injuries than most other marketing ailments combined.

Related Marketing Ailment: Crippled Copy

Read on to explore articles, resources and tools related to curing your Copywriting pains.